Pricing | Interim Pricing Manager
Push prices through before costs eat up your margin.
For CEOs, CFOs, pricing managers and heads of sales, in B2B and B2C
Starting point.
Sound familiar? Six typical reasons for a pricing project
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1
Costs are rising faster than prices.
→ Price increase with rationale and enforcement plan
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2
Price increases do not fully reach the customer.
→ Arguments, negotiation guide and incentives
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3
Discounts and special terms grow every year.
→ Price waterfall and discount policy
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4
Nobody has a full overview of terms and rebates anymore.
→ Performance-based terms system
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5
A new product needs a pricing model.
→ Pricing model and value-based price setting
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6
Pricing lacks clear ownership.
→ Pricing organisation, processes, interim solution
Fields of expertise.
Eight topics, one goal: prices that customers accept and margins can carry
Pricing strategy and positioning
Price-value position versus competitors
Pricing models
Value, cost-plus, spare parts and service, SaaS, dynamic, performance-based
Price and terms systems
Discounts, rebates and trade terms tied to a return
Price enforcement
Annual price adjustment, negotiation guides, sales incentives
Pricing analytics
Price waterfall, price dispersion, EBIT potential
Pricing organisation
Roles, processes and governance
Sales excellence
Sales processes, customer portfolio, sales controlling
Pricing software and tools
Selection and implementation, own Excel and Python tools
Services.
From the free Pricing Check to an interim mandate: four levels, the deeper, the darker
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Start for free
Pricing Check: eight statements, result and biggest levers instantly
Duration: 5 minutes
Go to the Pricing Check → 01. -
Analyse
Potential check based on transaction data, terms and contract check, or pricing excellence audit. Result: EBIT potential and roadmap
Duration: 2–3 weeks
02. -
Implement
Price increase sprint: price level, arguments and negotiation plan through to enforcement in sales
Duration: 4–6 weeks
03. -
Support
Pricing on demand or Interim Head of Pricing: so that pricing has a lasting effect
Duration: from 1 day per month, interim 3–18 months
04.
Pricing Check.
How well is your pricing set up? Eight statements, five minutes, instant result
Your answers stay in your browser; nothing is stored or sent.
8 of 8 statements still open. The result appears once all are answered.
Projects.
Pricing projects of recent years: often as interim pricing manager over several months
Selection, clients anonymised
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2023–24
Rollout of pricing excellence and value selling
Media · Interim Pricing Manager
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2023
Better pricing performance in France and Germany
Online retail · Pricing Expert
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2022–23
Pricing performance and pricing governance
Solar · Interim Pricing Manager
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2022–23
Inflation-driven price increases for steel, electricity and gas
Automotive supplier · Sales Controller
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2022
Price structure and price transparency in B2B
Building products manufacturer · Interim Pricing Manager
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2021
New process for the annual price adjustment of global key accounts
Logistics · Interim Pricing Manager
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2018–19
Negotiation process and Excel tool in B2B
Chemicals · Pricing Expert
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2018
Modern pricing model for B2B software
Construction · Pricing Expert
FAQ.
What you should know before our first call
- Fixed price or daily rate?
- Analyses and sprints at a fixed price. Support and interim mandates by the day or monthly.
- How quickly can we start?
- Usually within two to four weeks of our first call.
- What data do you need?
- For analyses, transaction data from the last 12–24 months; for the terms check, your customer contracts.
- How do you handle confidential data?
- With a non-disclosure agreement before the first data set, data kept only as long as necessary, GDPR-compliant.
In the interview
What companies gain from fair prices
Interview with Krongaard, July 2023, in German
“A good price covers costs, meets margin and revenue targets and is still fair.”
Contact.
Let's talk for 30 minutes
Ljupcho Velkovski
Düsseldorf
Drop me a short note on what it is about. I will gladly look into it and get back to you with first ideas for a solution.
Let's talk